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DesignEuropa Talks 2022

The EUIPO will host the first DesignEuropa Talks on 20 October 2022 at its headquarters in Alicante, Spain.

This one day event aims to expand the DesignEuropa Awards community and highlight the effective use of design and how its protection can help drive economic, social, cultural and environmental development.

We wish to bring together experts from different fields of interest such as design, business, higher education and intellectual property rights, who have worked on or thought about design from a variety of perspectives and disciplines.

Design is a vital motor of economic growth and job creation. Europe’s designers and design-intensive companies, both SMEs and large enterprises, will play a key role in kick-starting the economic recovery after the crisis. Design, and its protection, is a strategic tool to generate value, reinforce competitiveness and success on the market. We want to explore various types of designs from many different sectors, take a closer look at design education and how companies come up with new ideas and translate these ideas into innovative products.

The programme is designed to encourage active discussion among participants, with various panel sessions covering different aspects related to design. Distinguished experts will discuss a wide range of topics, such as:

  • Design Education and IP protection
  • Challenges and opportunities in the design industry
  • Impact of the design on the value of the business
  • Successful stories of design management


The two working languages of the event will be English and Spanish with interpretation services provided for all participants.

The DesignEuropa Talks 2022 will be held in a hybrid format, allowing participants to attend event in-person or follow the streaming online. The live streaming will be available on the EUIPO YouTube channel.

Register here, if you would like to attend the DesignEuropa Talks in-person!

For any additional information, please contact the conference team at


Kari Kivinen
Observatory, European Union Intellectual Property Office
Christian Guellerin
Former President of Cumulus, The Global Association of Art and Design Education and Research. Executive Director of L’École de design Nantes Atlantique
Isabelle Vérilhac
Head of International Affairs and Innovation, Cité du design, Saint-Étienne, France BEDA President. Focal point Saint-Étienne UNESCO City of Design
Chris Basias
Founder, CT Lights
Gemma Tost
Editorial and creative director, On Diseño magazine
Päivi Tahkokallio
CEO, Tahkokallio Design+
Luisa Bocchietto
Founder, Luisa Bocchietto Studio di Architettura e Design
Robin Edman
Founder, Robin Edman Innovation
Borislava Woodford
Policy Analyst, New European Bauhaus Initiative, European Commission
Nathan Wajsman
Observatory, European Union Intellectual Property Office
Hannie van Iersel
Head of Trademark & Design, Philips
Wojciech Radomski
CEO & Co-Founder, Stethome
Niels Marcus Pedersen
CEO, Marcus Pedersen
Anna Szonyi
Founder, Studio Anna Szonyi
Mar Portillo
Operations Department, European Union Intellectual Property Office
Marco Bozzola
Founder and CEO Relio Labs
Carolin Kunert
Founder and CEO, Knister
Franco Caimi
CEO, Caimi Brevetti
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